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BACK TO PROJECTS
Stigmatization needed to be prevented - local communities and displaced persons needed to find common ground.
Since the beginning of the Crimean annexation and conflict in eastern Ukraine in 2014-2015, about 1.5 million Ukrainians have been forced to leave their homes.

Some criticized the new settlers, blaming them for the situation.
CHALLENGE
We decided to stress empathy: Showing how unexpectedly war can change your life, and that those changes are completely beyond your control.
SOLUTION
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THE INDEPENDENCE DAY NATIONAL BRANDING
UKRAINE INDEPENDENCE DAY
DESIGN
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THE INDEPENDENCE DAY NATIONAL BRANDING
UKRAINE INDEPENDENCE DAY
DESIGN